PRESS KITS + ADVERTISING

Outreach is working heavily on promotion right now: Print, Web, Television and Radio. Press Kits will be out shortly and we are going to be asking artists for updated statements so that they can be properly represented in the media. Educational outreach is also taking shape now. Letters are now being sent out to schools in the GTA. If you are interested in speaking at your school or if you would like some of the curators/educational outreach team to visit your high school, get in touch with Dee (dbruccul@ryerson.ca) for further information. We also are looking into flash mobs and guerilla art as a way of promoting our show. With just a little over a month to go, things are taking shape nicely.

PRESS PRESS PRESS!

Outreach is currently working on press kits, press releases and contacting media (tv broadcast, radio, print and online) in order to get our final exhibition recognized. Furthermore, once the name of the final show is decided, we will be working with the design team to work on the design of the press kits. Educational outreach will also start to come together.

Currently, we are narrowing down the schools we will be visiting and coming up with ideas for presentations.

Sponsors & Media

Outreach is currently working on getting some big name sponsors and getting in touch with media, both print and broadcast, to advertise the show. We are also working on the educational outreach program that should be in action by March.

See you next week!

Still Going

Today Diana and Carly had interviews with Ryerson's Eyeopener newspaper. The stories will be printed in time for Wednesday's paper, a day before the fundraiser show, just in time to get some last minute hype out there. Ticket prices have been changed to $5 at the door to encourage more people to come. We have AWESOME donations for the gift bags, and we have decided that raffle tickets will raise more money than silent auction. If anyone needs tickets to sell, email D (diana.bruc@gmail.com) and she will gladly give you a bunch. Tell all your friends about the show, it is going to be a riot--and it is pretty much mandatory for all 4th year New Media students to attend since this is for THEM.

See you next week!

Wanna know what we're (still) doing?

The outreach team is currently working on sending out VIP invitations for the January fundraiser, as well as seeking donations for the mystery "swag bags" for the event. We have two confirmed bands for the night, and are just waiting to finalize the last musical performance.

Again, if anyone knows anyone who would like to donate to the mystery swag bags, please contact Dee.

All information will be finalized by December 8th so that we can move forward with planning the specifics of the event.

Wanna know what we're doing?

Currently the Outreach group is working on finding a venue for the final show. We have a few places in mind and are contacting real estate agents to try and finalize spaces.
We are also working on the January fundraiser. We have really big plans for this event.

Venue is finalized and we have one band for sure--we are hoping to get an awesome headliner--details to follow shortly so stay tuned. If anyone knows anyone who would be able to donate gifts/items for the "Mystery Swag Bags" please contact Dee--we are trying to get awesome items so people are more inclined to donate money to purchase the bags. We will take almost anything in any quantity (if only one thing can be donated, that's okay!)

Invites and event info will be finalized by the end of next week or early December. We're on a roll!

Inspirational Word- Brainstorming

Hype-Vegas-Circus-Burlesque-Nam June Palk-Face Painting-Fashion-Communicate-Design-Discrete Images-Transmission-
Converted Media-Spectatorship-Photo Booth-Glam Rock-Kid Bot- Teasers-Celebes-False Promises-Graffiti
Wall-Trick or Treat Bags-Digital Graffiti-Impersonators-Art Chic-Grunge-Emergerence of New-Networked Information-Socio
Technocal- one to one- one to many- many to many-Science is New Media-Red Carpet-Mobile Media-

Case Studies- Toronto

LG Canadian Texting Championship

The LG Canadian Texting Championship was held across Canada in major cities this past summer. Participants were required to complete a game of "Crypto Short Form" either online or at a stop on the LG CTC Tour. If the participant receives a score in the top ten, he or she would receive a ballot for a random draw to participate in the National Championships, which was held in Toronto from August 24-26.

The promotional strategy for this summer-long event was simple. A website was created not only so that people could find out more about this event, but it was also a way for people to enter the National Championship. Even though this was more of a contest and not a typical new media festival, the response was huge, attracting thousands of users online, and over 12,000 along the regional stops on the tour. The final showdown took place August 26th at the Diesel Playhouse in Toronto, where a winner was selected and awarded a cash prize.

Microwave International New Media Arts Festival- Hong Kong



Based in Hong Kong, the annual Microwave International New Media Arts Festival is a pioneering festival of its kind, both in Asia and internationally. Each year we strive to bring the latest fusion of art and technology to Hong Kong that would inspire both artists and public. The theme of this year's 11th anniversary festival is "LUMINOUS ECHO" - an attempt to display works of public interest that explore the relationship between sound and light, with an emphasis to break down the barrier between man and machine, and heighten the interactivity between people and electronic media art. The Festival will run from 10 - 18 November 2007.

Additional Inspiration

Welcome to the Outreach section.